Sanjay's Foods

Quality you can see

Sanjay's Foods creates samosas at their factory in Richmond, BC. When they were ready to bring their first retail product to market, they came to Slant for packaging design that would stand out on store shelves.

Their competitive advantage is an unwavering dedication to quality. They spent two years perfecting their dough recipe to achieve the ideal crispiness, whether heated in an oven or microwave. Their fillings are made from locally sourced, freshly prepared ingredients.

We focused on a visual-heavy design approach that puts the product first. Working with photographer Tina Kulic, we created a photoshoot featuring samosas alongside vibrant spices and fresh vegetables, letting the quality speak for itself.